Brand guidelinesThese brand guidelines invite you to join us under the common Lumon flag. Uniformity in appearance is power. A uniform visual image sums up Lumon's values, our way of doing business and our commitment to our products. Everything the customer experiences and observes merges in their minds into a single image, a brand. It creates an emotional bond between Lumon and the customer. A strong brand builds confidence, improves customer loyalty and makes Lumon stand out from the others.
Lumon offers living comfort well into the future. Customer-oriented operation, continuous product development and management of the entire operation chain, as well as a uniform visual image are the keys to achieving our objectives. You will find Lumon's graphic guidelines in the Brand Book.